Markup or Margin?

We’ve welcomed the new year in with a new article Markup or Margin ?.

This article is especially written for merchants (and anyone in the selling business) who not only need excellent customer service skills and product knowledge, but also need to be able to handle the tricky business of working with nett costs, gross profits and supplier discounts.

Giving customers the best possible discounts, whilst still maintaining acceptable margins can task everyone who doesn’t have a PHD in applied mathematics. This article will take you through these issues, explaining the concepts, and giving you simple ways to calculate prices.